Nike

Overview

Responsive design for Nike Academy, an English football academy funded and administered by Nike.

My contribution

Art Direction UX Design Design

The team

1 × Creative Director 1 x Art Director 1 x UX Designer 1 x UI Designer 1 x Producer

Year

2021

About the project

The campaign

Design and direction for a responsive desktop and mobile website for Nike, while at R/GA London.

The Nike Football Academy had a revolving squad of unsigned under-20 players and was run with the intention of helping them find a professional club. The squad was made up of players scouted worldwide and drafted to the squad through Nike Most Wanted trials. Over 50 players have gone on to play professional football over the years.

Outcome